Little Habits that Complete the Job

We are a nation of corner cutters. From giving the floor a quick sweep, to ticking off half a to-do list and calling it a job well done, many of us admit to only doing half the job. While shortcuts might save time, they often come with consequences – especially when it comes to oral health.

Our new research shows that: [1]

22% of UK adults only clean their teeth once a day – half the amount that’s recommended by the NHS [2]

39% never use interdental brushes

36% skip brushing their teeth when they’re in a rush, while 23% skip brushing because they’re tired

Common oral health complaints in the UK include tooth sensitivity (43%), bleeding gums (37%) and cavities (34%)

That’s why TePe is updating the two-minute brush and introducing the three-minute clean. One extra minute, one small habit, for a healthier smile.

Top activities we cut corners on.

1.     Cleaning the house
2.     Tidying up
3.     Vacuuming
4.     Organising a drawer
5.     Making the bed
6.     Ironing
7.     Washing the car
8.     Sorting emails
9.     Filing documents
10. Watering plants
11. Laundry
12. Putting away groceries
13. Personal grooming
14. Admin or paperwork
15. Flossing/using interdental brushes

Our expert’s advice

Why interdental cleaning matters

By Miranda Pascucci, Dental Therapist

You may have heard your dentist recommend cleaning between your teeth – but why is it so important?

A toothbrush only reaches around 60% of the tooth surface, leaving 40% untouched.
Food and plaque can build up in these hidden spaces, causing gum disease, decay, and bad breath.
Over time, gum disease has been linked to wider health concerns, including heart disease and Alzheimer’s.

So, interdental cleaning isn’t just about confidence in your smile – it’s a vital step for your overall health.

Tips for interdental cleaning – how to get started

Ready to supercharge your routine? Use our handy TOOTH guide:

T – Time: Spend at least one minute cleaning between your teeth.

O – One tooth at a time: Focus carefully and don’t rush.

O – Once a day: Make interdental cleaning part of your daily routine.

T – Tool: Always use the right tool, such as TePe interdental brushes or floss. Never improvise with objects like pins or hair – they can cause serious damage.

H – Habit: Build this small daily habit. Your future self (and your smile) will thank you.